Tools Strategy and Planning, pricing
The pricing and packaging builder
Decide good, better and best in one sitting: the number your price grows with, every feature placed in the tier where it first appears, a price for each step, and a usage allowance sized to what it costs you to serve. The fence checks tell you as you go whether each tier gives a customer a reason to climb to it, and the last step is the pricing page.
- For
- Founders, product and revenue leaders
- Use when
- Launching tiers, repackaging, or adding usage pricing
- Inputs
- Your value metric, each tier’s gross margin, the feature list with list prices, usage cost
- Output
- Priced tiers, a customer quote on every tier, and a pricing page to print or download as Markdown
- Prepared by
- Blueprint Equity Build Team
- Reviewed by
- Not yet reviewed
- Issue
- A, 23 Oct 2026
- Status
- Published
Loading the tool…
Your work saves automatically in this browser only. Nothing is sent anywhere. Refreshing keeps it; Reset to defaults clears it. Starting from blank? Load the example on the Features step fills in an illustrative field-service platform to edit from. On the last step, Print prints the pricing page on its own (choose Save as PDF for a PDF) and Download Markdown gives the same copy to whoever builds your website. The gross margins shown beside each bill are for you, never the page.
A23 Oct 2026. Moved to Blueprint Equity Design System v4.
More tools
- 01
The annual plan builder
Write next year’s three OKRs, set each key result against Blueprint’s metric definitions, and lay out the value equation: traction plus investment equals outcome. Download a four-slide deck as one self-contained file.
- 02
The board deck builder
Write a quarterly board pack in Blueprint Equity Design System v4, with a live preview and the guidance beside each part. Every sheet carries a title block. Ends with a review against the checks a board would make and a self-contained deck to download.
- 03
The core value equation
The one equation you need to cap off annual planning and to raise money. Where you are today, plus what you'll invest, equals the company you're claiming you'll become.